Our expert knowledge across a range of categories and brands allows us to successfully manage our clients’ brands in the Irish market.


Whether we’re supporting small challenger brands to get their share of the market or helping well-established brands to fast track their international growth; whether we’re reviving a heritage brand or launching a new product to market, we have the knowledge, team and network to create powerful solutions to transform the performance of your business

We appoint a dedicated client manager to your business who will:

  • Be your daily point of contact at Brandshapers
  • Centrally negotiate contracts
  • Manage your trade relationships
  • Create a pricing strategy for the ROI market
  • Hold monthly meetings to review, plan and maximise opportunities
  • Deliver strategic brand positioning and KPI’s
  • Provide consistent templates and reporting
  • Manage forecasting, order processing, logistics and delivery

Our category expertise with leading retail groups ensures that our clients’ brands secure premium shelf positioning complemented by unrivalled trade marketing support, increasing both brand awareness and sales. Over the years we have held category partner status in multiple categories across the major retailers in Ireland.

Brand Growth Management


We will bring new speed, agility and cost efficiency to the management and growth of your brand, using our 5-step process.

We take care of the details and continuity, required to deliver a comprehensive and effective brand management plan, by our team of highly skilled brand building specialists.

We engage

We engage with you to get to know you, your business, your values and your culture, so we can get to the heart of understanding the brand challenges you face.

We identify

We identify new opportunities and ideas for your brand and craft a focused and inspiring strategy for growth.

We define

We define and distil our understanding into practical and achievable growth strategies, never losing sight of your financial imperatives and cultural considerations.

We develop

We develop strategies for your brand to embrace all relevant sectors, channels and touchpoints, delivering them with complete consistency and cohesion.

We amplify

We amplify our ideas and strategies into powerful assets that deliver growth across designated markets or trade channels, using our integrated platform of services.

Sales & Distribution

Logistics Management

Consumer & Trade Marketing

Brand Growth Management

Business Support