Our Sales Expertise

Brandshapers was established by Dave Johnson, Managing Director, in 2006 and he has built Brandshapers up to be one of Ireland's fastest growing retail brand distributors. Dave has over twenty years Senior Sales & Marketing Management and Director roles across a number of major blue chip organisations including Coca Cola, Tesco , British American Tobacco, Alphyra ,Wella, and SHS 

We have built a Sales Management team of leading retail brand distributor specialists from top Irish & Multinational companies who are dedicated to growing your Business and Brands - all of whom have strong established relationships with Ireland's leading Retail Group buyers

Our Sales Services Include : 

Country Management

Key Account Management

Tailored Sales Functions

SIS Sales Information Systems & Reporting

Country Management 
  • Managing full Sales, Marketing, Distribution & Finance functions for our Brand Partners
  • Sales & Brand Reporting
  • Strategic Planning
  • Identify Key Business Drivers
  • Exploring New channel & Category opportunities 
Key Account Management 
  • Annual Key Account Business Planning
  • Secure Key Account Buy-in to Plan
  • Distribution & Ranging
  • Promotion Activity to drive additional volume and value
  • Present and secure NPD listing
  • Category Management
  • Protect  Client Profitability Expectation Margin Management
  • Ensure prompt payment.
Tailored Sales Functions
  • Brand Champions to drive new business
  • Blitz Teams to drive seasonal activity
  • In-Store Audits
  • Telesales Function.
SIS Sales Information Systems & Reporting 
  • Weekly & Monthly Reports to cover the following :
  • Total volume and value sales by retail group, by product sub-group, by product, by product by group
  • Margin Analysis
  • Stock- in- Hand Report
  • Key competitor activity
  • Category Report
  • Promotion Evaluation and Cost Benefit Analysis 
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"An honest, committed, experienced and friendly team to work with" N.Walker, Ella's Kitchen
© 2019 Brandshapers Ltd.
  • Ballytramon Business Park, Ardcavan, CastleBridge, Co. Wexford
  • Phone: +353 53 9179007
  • Fax: +353 53 9159494
  • Email: info@brandshapers.ie

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